Katie Conaway, Gian Genovesi, and Matt Trimmer

Recent Posts

Advice From a Project Manager: Estimation

Posted by Katie Conaway, Gian Genovesi, and Matt Trimmer

March 14, 2016 | 10:30 AM

Imagine walking into a car dealership and asking the sales person, “How much will a red vehicle cost?” This seemingly simple question will result in an endless amount of questions in response: do you want a car, truck, or SUV? What about four-wheel drive? What kind of horsepower are you looking for? Do you want the latest technology? The questions go on and on, with each answer affecting the price tag.

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Topics: eCommerce

Advice From a Project Manager: Requirements

Posted by Katie Conaway, Gian Genovesi, and Matt Trimmer

February 1, 2016 | 11:20 AM

Any eCommerce project comes about when a company has a need that is not being met. The goal of the project is typically to meet that need while making the eCommerce process and buyer’s journey easier for everyone involved.

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Topics: eCommerce

5 Signs Your Project Manager is Just an Empty Suit

Posted by Katie Conaway, Gian Genovesi, and Matt Trimmer

January 11, 2016 | 10:27 AM

The Project Manager is an influential member of a project team. A good Project Manager can set the tone for an impactful and efficient project process, but a sub-par Project Manager can cause complications and holdups that increase the difficulty of a project. Here are five signs to look for to determine if your Project Manager is really just an empty suit:

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Topics: eCommerce, Technology

Why eCommerce Projects Fail

Posted by Katie Conaway, Gian Genovesi, and Matt Trimmer

November 23, 2015 | 10:30 AM

When undertaking an eCommerce project, no matter the product or customer, everyone has the same goal: to have a successful site. So why do some projects fail? Through our experience in launching and upgrading eCommerce sites, we have determined a few aspects of an eCommerce project that almost guarantee failure.

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Topics: eCommerce

Why You Need a Full-Time eCommerce Manager

Posted by Katie Conaway, Gian Genovesi, and Matt Trimmer

November 9, 2015 | 10:36 AM


Can you imagine running a brick and mortar retail store without a store manager? Sure, you have an owner and employees, but with their various responsibilities, whose first priority is the success of the store? A manager’s main responsibility is to ensure that the store is running smoothly.
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Topics: eCommerce

Advice From a Project Manager: The Importance of Testing

Posted by Katie Conaway, Gian Genovesi, and Matt Trimmer

October 26, 2015 | 2:06 PM

After spending so much time, money, and resources on creating your dream eCommerce site, there can be no more crushing occurrence than to launch your new site only to find it broken and riddled with errors. In order to prevent this situation, comprehensive testing must be a part of the eCommerce site development process.

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Topics: eCommerce

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