Best of the Blogosphere: November

Posted by Hannah Gierosky

November 6, 2015 | 11:30 AM

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Sometimes we come across a blog that is so good that we just have to share it. We will highlight a few of our favorites each month here on the blog, but don't forget to see what else we are sharing on Twitter and Facebook.

Mobile Shoppers Are Taking Over the World. Here’s What to Do About It.

As the holiday season approaches, it’s important to ensure that your site is optimized for mobile traffic. Mobile is the fastest growing segment of online shoppers worldwide, and shoppers’ standards are high. According to Mobify, 30% of mobile shoppers will abandon a site that is not optimized for mobile.

Here are just a few tips to make sure that your site is ready for mobile shoppers this holiday season.

  • Use responsive design when creating the site
  • Reconsider keywords that may apply to mobile but not desktop sites, and vice versa
  • Make purchasing simple with mobile-friendly navigation

There are more mobile commerce tips available in this eCommerceFuel blog, “Mobile Shoppers Are Taking Over the World. Here’s What to Do About It,” as well as some inspiring examples of mobile sites that are doing it right.

Embracing the Power of Constraints

Whether you are a designer, developer, writer, or any other sort of creator, you are familiar with constraints. Working within them can seem like a burden or a hindrance to your creativity. But are constraints all bad? This article from WebVisions talks with designer Shay Howe about how limitations can benefit design.

“Constraints force our attention, and make us focus. They provide guidance for what’s relevant, or topical, and shine light on what’s off course,” says Shay.

Constraints create an easier environment for consistency and for decisions to be made.

“When the possibilities are endless, and constraints are near invisible, I’m not convinced it makes the decision process any easier. Constraints are great for narrowing our options, most commonly those not beneficial to us.”

Be sure to check out the rest of the article for more insights into limitations and how they affect design.

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Topics: eCommerce, Design

About Hannah Gierosky

Hannah is a Marketing Specialist at Briteskies and is a proud graduate of Ohio University. When she isn't writing and learning about the eCommerce industry, Hannah spends her time binge-watching television shows and playing with her Australian Cattle Dog, Cricket.

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