Magento Commerce Named a B2B "Leader"

Posted by Hannah Gierosky

September 11, 2017 | 10:30 AM

As we previously mentioned, Magento Commerce has been highlighted as a leader in a recent Forrester Wave report. We're so excited to report the news, as we've long believed that Magento is a great option for B2B eCommerce projects. Here's what Magento has to say about the honor:

Read More

Topics: Magento, B2B

Design Tips for a B2B Site

Posted by Michelle Kowalski

August 14, 2017 | 10:30 AM

Creating a well-designed eCommerce site can be a challenge, especially when it comes to B2B eCommerce sites. Combining both form and function into a usable and aesthetically pleasing site can be a tough balancing act. 

To ease the pain designing an eCommerce site can cause, we have put together a list of tips to use on your next B2B site redesign. 

Read More

Topics: eCommerce, Design, B2B

Five Simple Tips for Converting B2B online leads into Sales

Posted by Colleen Kowalski

August 9, 2017 | 10:30 AM

In order for your B2B eCommerce site to be successful, and convert those online leads into sales you have to provide the customers with an online site experience that gives them what they want. Most customers are forthcoming with their eCommerce needs, but some can make for a more challenging site design process. Based on experience and research, we have shared some of the most important factors for creating a successful B2B eCommerce site that meets your customers' needs. 

Read More

Topics: eCommerce, B2B

Magento B2B Capabilities Launched at Imagine

Posted by Colleen Kowalski

July 19, 2017 | 10:30 AM

Traditionally the majority of eCommerce solutions upgrades are centered on B2C businesses. This has left B2B businesses stuck using outdated and less innovative platforms to conduct their eCommerce. However, this has changed in the past few years. Although B2C eCommerce is still being updated at a more rapid pace, the progress on B2B platforms is notably improving. 

Read More

Topics: Magento, B2B

B2B eCommerce Trends 2017

Posted by Hannah Gierosky

July 5, 2017 | 10:30 AM

As we hit the half-way point of 2017, we thought it would be interesting to take a look at what some organizations predicted would be the big B2B eCommerce trends of 2017 and whether or not those predictions held true. While most of the predictions we saw rang true in some sense, there were a few we came across from nearly every source we searched. Those predictions had to do with mobile, customer experience, and sales staff.

Read More

Topics: eCommerce, B2B

B2B Buyer Content Preference Report Review

Posted by Colleen Kowalski

June 14, 2017 | 10:30 AM

There is not a "one-size fits all" template when it comes to content marketing. If there were, I would not have a job. Customers prefer to engage with businesses in a variety of ways, some more complex than others.  

Read More

Topics: B2B, Content Marketing

5 Ways to Improve Your B2B Content

Posted by Colleen Kowalski

June 5, 2017 | 10:30 AM

Content marketing is crucial to attracting potential clients to your brand's website, social media, and blog. Content marketing for B2B businesses serves as a way for both you and your potential clients to learn more about each other. 

Read More

Topics: B2B, Content Marketing

B2B SEO Basics

Posted by Hannah Gierosky

May 22, 2017 | 10:30 AM

Search Engine Optimization can feel like an elusive goal sometimes. Search engines seem to be constantly changing how they rank sites and it can be hard to keep up with those changes. However, there are some basic strategies that B2B organizations should follow at all times to make sure you are covering your bases. This post from eTraffic has some great examples of B2B SEO strategies that have remained true no matter how many changes search engines make.  

Read More

Topics: B2B, Content Marketing

4 B2B eCommerce Challenges

Posted by Bill Onion

May 15, 2017 | 10:30 AM

Nearly three years ago, we published a series of articles about the four major challenges facing B2B eCommerce. Many aspects of B2B eCommerce and technology have changed since those articles were originally published, but the challenges they address have not.

Read More

Topics: eCommerce, B2B

B2B eCommerce Inventory Availability

Posted by Matt Trimmer

December 14, 2016 | 10:30 AM

One common feature of an eCommerce site is product availability. For B2C sites that generally means telling the customer if an item is in or out of stock. With B2B, inventory statuses can get a little more specific, like telling a customer that there are exactly 27 of their desired item in stock. Rarely are inventory notification requirements more detailed than that, but a recent client of ours had a much more involved request for their B2B eCommerce site.

Read More

Topics: eCommerce, Integration, B2B

About

Search

Subscribe to Email Updates

magento-platform-checklist
New Call-to-Action

Contact Us

B2B-2.0

Recent Posts