How to Create a Web Style Guide

Posted by Michelle Kowalski

October 5, 2016 | 10:30 AM

If your company needed to add a new page to its website, would you know how to make that page cohesive with the rest of your site? Would you know where to find the appropriate logo file or typeface? The answer to all of these questions can be found in your company’s style guide. 

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Topics: eCommerce, Design

What Happens When You Don't Listen to Your Customers?

Posted by Matt Trimmer

September 26, 2016 | 10:30 AM

When implementing an eCommerce site, opinions will fly from all corners of your organization. You hear what the leadership team wants, what the sales team wants, what the tech team wants. But do you know what your customers want? As the end users of the site and your products or services, your customers’ desires for your eCommerce site should be front of mind during the development process.

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Topics: eCommerce, Implementation

What is Omnichannel eCommerce?

Posted by Hannah Gierosky

September 14, 2016 | 10:30 AM

The term “omnichannel eCommerce” has been tossed around quite a bit in the eCommerce realm lately. But what is omnichannel eCommerce, and how does it compare to multichannel or crosschannel? Is this a new concept or simply a new name for an existing method?

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Topics: eCommerce

Fall Layers for Your eCommerce Site

Posted by Michelle Kowalski

September 7, 2016 | 10:30 AM

As summer winds down and the weather cools off, it can be easy to mourn the loss of warm temperatures and sunshine. Instead of holding on to summer for dear life, however, we suggest welcoming fall with open arms. And the best part about fall? The clothing options.

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Topics: eCommerce

Best of the Blogosphere: September 2016

Posted by Hannah Gierosky

September 2, 2016 | 10:41 AM

Sometimes we come across a blog that is so good that we just have to share it. We will highlight a few of our favorites each month here on the blog, but don't forget to see what else we are sharing on Twitter and Facebook.

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Topics: eCommerce, Avalara

B2B eCommerce Design Best Practices

Posted by Hannah Gierosky

August 24, 2016 | 10:30 AM

As eCommerce becomes a driving force in the B2B realm, it can be confusing to determine what works best for your company’s B2B eCommerce site. While applying B2C best practices is a good place to start, B2B E-Commerce World takes a look at some of the effective B2B eCommerce practices of real-life companies in this executive report.

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Topics: eCommerce, Design, B2B

How Lack of Internal Support Can Derail Your eCommerce Project

Posted by Matt Trimmer

August 22, 2016 | 10:30 AM

Generally, an eCommerce implementation comes about when the company realizes that they need to update their online presence and bring their products and services to a wider audience. But what happens when the decision comes from a single person, or you can’t create the support that your project needs?

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Topics: eCommerce

Grow Your Online B2B Business by Paying Attention to Your Users

Posted by Michelle Kowalski

August 10, 2016 | 10:30 AM

Are you looking to grow your B2B business online? Do you think you might be missing out on B2B business? Throughout our numerous projects, we have noticed that there are some common reasons that shoppers are visiting your site. The best way to grow your B2B business is to pay attention to those reasons and cater to your users’ needs.

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Topics: eCommerce, Design, B2B

Are These Factors Still Shaping eCommerce?

Posted by Hannah Gierosky

August 8, 2016 | 10:30 AM

Back in 2013, Louis Columbus named five factors that were reshaping eCommerce: mobile, social, globalization, cloud systems, and legacy order management systems. He predicted that their common goal of delighting the customer and earning their trust would impact eCommerce in the long run. Now, three years later, was he right? We’re taking a look at the influence of some of those factors over the past few years.

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Topics: eCommerce

Best of the Blogosphere: August 2016

Posted by Hannah Gierosky

August 5, 2016 | 10:30 AM

Sometimes we come across a blog that is so good that we just have to share it. We will highlight a few of our favorites each month here on the blog, but don't forget to see what else we are sharing on Twitter and Facebook. 

Read More

Topics: eCommerce, Integration, B2B, ERP, Mobile

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