Adobe Commerce Powered by Magento 2.4.4: What to Expect


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Why Should you Upgrade to Magento 2.4.4?

In the world of eCommerce, it is essential to keep your site up to date, but between managing daily tasks, constant market changes, regular updates, and new feature releases it can sometimes feel impossible to stay on top of everything.  As a certified, long-term Adobe partner, the Briteskies development team is always up to date on the newest software and feature releases and we have broken down the new, exciting features offered in the latest version of Magento 2.4.4 for you.

What to expect from Adobe Commerce powered by Magento 2.4.4.

  • Future-proof solutions
  • AI-powered product recommendations and search personalization
  • Updated capabilities
  • Accessibility enhancements
  • End of support for older versions

These are just some of the key features Magento 2.4.4 has to offer. Adobe has also addressed all issues that were remedied with hotfixes for Adobe Commerce and Magento Open Source 2.4.3, 2.4.3-p1, and 2.3.7-p2; including substantial security enhancements.

Magento 2.4.4 enables businesses to future-proof their eCommerce site

Future proof your eCommerce site with Adobe Commerce powered by Magento; with new functionality delivered through independent modular services rather than core code updates, Adobe Commerce customers benefit from faster feature adoption and easier and less frequent upgrades, this saves the Magento customer money and time.

Magento 2.4.4 is the fastest and most scalable version released so far from Adobe. Customers can now handle complex catalogs up to 10 times larger than before, process 5 times higher transaction volumes per hour, and deliver substantially faster API response times.

Overall Benefit:

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AI Product Recommendation

Customers, both in the B2B and B2C space, expect eCommerce sites to know what they are looking for before they do. With AI-driven Product Recommendations in Adobe Commerce, B2C and B2B brands can suggest relevant products based on customer behavior, product sales, visual elements, or popular trends, dramatically improving the user experience for your customer.

Overall Benefit:

These AI-powered product recommendations and searches personalize the buying experience resulting in:

  • improved product discovery times
  • increased conversion rates, and
  • higher average order value

Updated Capabilities

Adobe Commerce powered by Magento has updated many capabilities in 2.4.4. Improvements in payment services, inventory management, B2B purchase approvals, and other capabilities allow you to operate your business with efficiency.

Adobe Commerce customers can also build personalized content and cart promotions for specific customer segments on their site, reducing the need for customization by developers and, by extension, reducing the total cost of ownership and time to go live.

General Improvements to:

  • payment services
  • inventory management
  • B2B purchase approvals

Accessibility Enhancement

eCommerce is for everyone. With this release, Adobe Commerce customers will realize that Adobe has updated the admin to better align with accessibility standards. This includes accessible naming and tagging, which enables vision-impaired users to use assistive technology to interact with Adobe’s backend. Other enhancements include updated icons, buttons, and tool tips to provide a more usable backend for customers and developers and the ability to add alt text to images in Page Builder.

End of Support

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With a new version of Magento now available we know that End of Support (EOS) is coming soon. It is important to start preparing for the 2.4.4 upgrade early as the EOS dates are approaching for both Magento 2.3 and Magento versions 2.4.0-2.4.3 in 2022. The Magento 2.3 version will be out of support in September of 2022, while Magento versions 2.40-2.4.3 will have support until November of 2022.



Adobe Commerce releases feature updates throughout the year, to help you manage your site and benefit from the latest technology Magento has to offer. To learn more about the features released in June check out our blog for a breakdown. 

Briteskies, a certified Adobe Commerce partner,  has the tools and supports you will need to upgrade. Contact us today about starting your eCommerce upgrade.

Ready to shine? Contact us!


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