Whereas other eCommerce platforms don't have the out-of-the-box features to start with, both BigCommerce and Adobe Commerce are known for their extensive OOTB functionalities.
We are going to take a serious look at each of these platforms to provide you with the information you need to help make the right decision for your eCommerce site.
Since its launch in 2009. BigCommerce has been a leader in the world of eCommerce. And there is good reason for that. One of the major draws for merchants to BigCommerce is that they offer 24/7 phone and live chat support for its sellers. This is a highly valuable service that many other platforms simply cannot offer.
BigCommerce is also great for businesses that want to do business on large social media platforms. While lots of platforms offer omnichannel selling, BigCommerce is particularly suited for selling on major social media platforms like Facebook, Instagram, and Pinterest.
It also has outstanding SEO tools to help your business show up at the top of potential customers' internet searches. They offer optimized, unique URLs that are auto-populated for product, category, and other pages; and Microdata to enhance search result listings with information like rating, price, brand, and stock level.
In comparison to Adobe Commerce, BigCommerce is severely lacking in its customization ability. That isn't to say that you cannot customize your site on BigCommerce, but the ability to customize is minimal.
With BigCommerce you will have some technical knowledge. While you may not need a developer to launch and maintain your site, you will need at least basic technical competency. With this, the editing interface can be difficult to navigate and some features can be difficult to locate.
You will also need to make all admin changes from a computer as BigCommerce does not offer a mobile app for its admin. Meaning you can't manage your site on the go.
We have talked about the advantages and disadvantages of Adobe Commerce throughout this blog series, but to put it into a nutshell for you, Adobe Commerce offers exceptional functionality and scalability.
Some of the major advantaged covered include:
Adobe Commerce is also extremely intuitive in the admin interface, making it easy to use once it is set up.
That being said, Adobe Commerce requires development support to get started. If you do not know how to code yourself, you will need a developer to help with set-up, launch, and growth. But there is a large community of developers and Adobe partners in place to help your site reach its full potential.
And while Adobe Commerce has endless customization options, it will take time and money to make them happen. This may not be a platform for eCommerce novices. For larger established companies that need more advanced features, and the ability to be flexible, to scale, and to customize as your business grows- Adobe commerce, powered by Magento is your best bet.
Be sure to check out our other platform comparisons, Adobe Commerce vs Shopify and Salesforce.
For the past two decades, we've made it our business to help you work smarter. From commerce challenges to ERP customizations, we support the power of your big ideas by helping you work more strategically, more intuitively, and more efficiently.
2658 Scranton Road, Suite 3
Cleveland, Ohio 44113
216.369.3600
No Comments Yet
Let us know what you think