Should an Arbitrary Date Drive the Go-Live Decision?

Posted by Lindsey Mink

July 10, 2019 | 10:30 AM

Go live is the milestone your company has been waiting for. It marks the end of your initial project and is a time to celebrate the launch of your company’s new and improved technology. While go live can be a celebratory occasion, going live too soon can harm your company as an unreliable site can result in customer dissatisfaction and faulty business functions. There are a variety of reasons as to why companies go live too soon, and in a recent project our team had a firsthand look into these reasons and how they affected the company’s internal processes and website functionality after launch.

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Topics: eCommerce

Are You Ready for B2B eCommerce?

Posted by Gian Genovesi

March 13, 2019 | 10:30 AM

As more and more customers prioritize customer experience, B2B organizations are realizing the importance of embracing eCommerce. According to a recent whitepaper by Magento, 93% of B2B buyers prefer to purchase online, and 46% of companies who recently migrated offline customers online expect 50% or more of their customers to be buying online within three years.

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Topics: eCommerce, Magento, B2B

B2B eCommerce in 2019

Posted by Bill Onion

February 13, 2019 | 10:30 AM

B2B eCommerce is no passing fad, and the demands of the B2B market will continue to change and grow as more people get on board. In this article, Brian Beck highlights a few of his predictions for B2B eCommerce in 2019. We’re sharing a few that we agree with and some tips on how to make sure that you’re keeping up with the rest of the B2B eCommerce industry.

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Topics: eCommerce, B2B

Cut the Crap: The Case for Concise eCommerce Design

Posted by Michelle Kowalski

January 30, 2019 | 10:30 AM

It’s no secret that design can be a complicated part of the eCommerce site development process. Everyone has an opinion and, depending on the team at work, everyone might communicate their wants and needs differently. That’s why this article from John Spencer hit so close to home. 

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Topics: eCommerce, Design

Fixing eCommerce Mistakes with Magento

Posted by Gian Genovesi

December 19, 2018 | 10:30 AM

With the amount of eCommerce sites available to customers today, having the best product on the market just isn’t enough to drive sales. The customer experience is proving to be more and more important to the customer journey and influences customer lifetime value. That’s why SEMrush conducted site audit research to find out which issues eCommerce websites struggle with the most.

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Topics: eCommerce, Magento

Getting Started with B2B eCommerce

Posted by Bill Onion

November 28, 2018 | 10:30 AM

According to an infographic from Digital Commerce 360, the B2B eCommerce market is on track to reach $1.1 trillion by 2021. But, as of today, less than 50% of B2B companies have an eCommerce site. If your organization is in the majority of B2B companies without a B2B eCommerce site, you need to start thinking about it. Of the B2B organizations that don’t have an eCommerce site today, 70% are projected to have one within two years. If you haven’t started planning, you will soon be left in the dust.

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Topics: eCommerce, B2B

Preparing Your eCommerce Site for the Holiday Rush

Posted by Gian Genovesi

November 7, 2018 | 10:30 AM

Halloween is behind us which means we’re in the homestretch before the holiday shopping season begins in earnest. By making strategic and tactical preparations now, you can set up your organization to finish the year strong. Here are a few suggestions to make sure your site is ready for the holiday rush.

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Topics: eCommerce

eCommerce Nightmares

Posted by Hannah Gierosky

October 31, 2018 | 10:30 AM

At this time of year, it doesn’t take much to induce some truly frightening nightmares. However, ghost stories and haunted houses are nothing compared to some of the terrifying things we’ve seen on eCommerce websites. Don’t keep your customers up all night, tossing and turning over a product with a bad picture and no reviews. We’ve dug up some eCommerce nightmares and ways to fix them. Read on, if you dare.

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Topics: eCommerce

Recommendations for Growing Your B2B eCommerce Business

Posted by Gian Genovesi

October 24, 2018 | 10:30 AM

We all know that B2B eCommerce isn’t going away anytime soon. But just because you’re aware of it doesn’t mean your company is excelling in it. How can you ensure that your B2B eCommerce site continues to grow with changing market trends and continue to be successful? A recent study from Magento focused on the growth of B2B eCommerce around the world included some recommendations to help grow your B2B eCommerce business.

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Topics: eCommerce, Magento, B2B

How to Support Your Magento 1 eCommerce Site

Posted by Gian Genovesi

October 17, 2018 | 10:30 AM

Magento recently released a statement reminding Magento 1 users of the company’s commitment to Magento 1, including the support timeline for the software.

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Topics: eCommerce, Magento

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