Lindsey Mink

Lindsey Mink is a second year summer intern. She recently completed her 1st year at the University of Dayton. Lindsey is pursuing a major in business and marketing. She is looking forward to applying what she learned in school this year to her internship.

Recent Posts

Third Time's a Charm: An Intern's Experience

Posted by Lindsey Mink

August 24, 2018 | 10:30 AM

I’m back! When I was offered the opportunity to work with Briteskies again I couldn’t say no.  From the company sponsored lunches to the seriously funny employees to the APA shelter across the way, I was ecstatic to be returning. I mean who doesn’t love a free lunch with a view of puppies? I returned to Briteskies with the impression I would continue to gain knowledge about different marketing techniques and further knowledge about programs such as HubSpot. However, I also learned about the day-to-day operations of a successful company.

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Topics: Internships, Content Marketing

Our Favorite Third-Party Magento 2 Modules

Posted by Lindsey Mink

August 22, 2018 | 10:30 AM

Magento is always working to help businesses maximize their potential, and with the release of Magento 2 came a slew of new updates and capabilities. However, there is still no perfect eCommerce platform. This is where third-party modules can come in handy, helping to fill the gap between general site needs and the unique, individual needs of your company. We asked our Magento expert, Matt Trimmer, what his favorite third-party modules were and how they have helped our customers create more customized, tailored websites.  

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Topics: Magento 2

Ohio Sales Tax Holiday 2018

Posted by Lindsey Mink

August 3, 2018 | 10:30 AM

Get ready, Ohioans, because our favorite weekend is on the horizon: back-to-school tax-free weekend. It's the perfect time to start or finish any school shopping, and this year the Briteskies team has you covered with all things tax-free weekend.  

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Topics: Sales tax

Is Your eCommerce Site Ready for Anything?

Posted by Lindsey Mink

August 1, 2018 | 10:30 AM

The holiday season is a hectic time for everyone, especially retailers who are scrambling to get their eCommerce site perfectly optimized and ready for the holiday rush. While increased site functionality and hosting capabilities are important for the holidays, you never know when a random event will spike interest in your company website.

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Topics: eCommerce

The Latest from JD Edwards Premier Support

Posted by Lindsey Mink

July 25, 2018 | 10:30 AM

Oracle is dedicated to their JD Edwards customers and is on a mission to help them create the most impactful business systems for their companies. Their move to extend premier support will help customers to maintain their JD Edwards environments while creating a smooth transition to a Continuous Innovation Delivery model.

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Topics: JD Edwards

South Dakota v. Wayfair Inc.: A Crash Course

Posted by Lindsey Mink

July 18, 2018 | 10:30 AM

A recent 5-4 ruling by Chief Justice John Roberts has flipped eCommerce on its head by overruling the previous sales tax rule that a company must have a physical presence within the state to charge sales tax. It is now the decision of the state if they want to charge sales tax on eCommerce transactions. The verdict was reached by the idea that the internet has changed how we conduct business therefore our tax codes need to reflect this. With this new wave of change comes a lot of questions and unknowns for the eCommerce world.  

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Topics: Sales tax

YourCompanySucks.com

Posted by Lindsey Mink

June 20, 2018 | 10:30 AM

The start of the .sucks era changed the way companies viewed negative domain names. With the development of the .sucks era came a new outlook on negative domains and a fear associated with their possible usages. The debate on whether anyone should be allowed to buy a company’s negative domain names was controversial as some though anyone should be allowed to buy a negative domain name to use to express their opinions and give companies constructive criticism. Many business owners felt the opposite, fearing the intentional and unintentional harm negative domain names would cause their companies.

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Topics: eCommerce, security

8 Ways to Optimize Cart Checkout with Magento Commerce

Posted by Lindsey Mink

May 30, 2018 | 10:30 AM

Checking out should be the most exciting part of the customer experience; it’s the final step until the product or service they so desperately want or need is theirs! While excitement should be the forefront emotion, many customers are instead feeling annoyed and frustrated, leading them to abandon their shopping carts. Magento shared a webinar detailing the top reasons for cart abandonment and ways to combat this issue.    
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Topics: Magento 2, Magento

The Latest Updates from JD Edwards EnterpriseOne

Posted by Lindsey Mink

May 23, 2018 | 10:30 AM

JD Edwards EnterpriseOne is at it again with new updates that will streamline your business process and simplify your day-to-day business transactions. Specifically, JD Edwards EnterpriseOne has focused on improving User Experience, Mobile Capability, ERP Enhancements, and Tools Digital Transformation Features.  

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Topics: JD Edwards, JDE EnterpriseOne

The Real World Calls: Part 2

Posted by Lindsey Mink

August 18, 2017 | 10:30 AM

How so much has changed! Last summer I was fresh out of high school and had the opportunity to intern for the Briteskies Marketing Department. I must have done okay (or they were just desperate) because I was given another chance to intern with them this summer. With one year of college under my belt, I was anxious to show the Briteskies team everything I had learned at school and how much I had grown over the past year.  

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Topics: Internships

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