Keys to a Successful Long Term eCommerce Strategy
According to eMarketer, global online retail sales will account for more than 12% of total retail spending by 2019. Consumers today have come to expect instant, personalized and relevant information regardless of where they are, what time it is or what device they happen to be using. Today more than ever, companies are under pressure to keep up with the changing demands and expectations of online consumers. eCommerce (B2B and B2C) merchants need to be certain their eCommerce platform can keep up by choosing a technology solution which is flexible and able to quickly adapt to changing consumer demands. The keys to success: defining clear goals, selecting the right eCommerce solution and choosing the best technology partner.