Preparing Your eCommerce Site for the 2017 Holiday Rush

Posted by Hannah Gierosky

October 4, 2017 | 10:30 AM

It may be hard to believe, but the holiday shopping season is right around the corner! And while it may still feel like summer outside, now is the time to ensure that your eCommerce site is ready for December shopping.

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Topics: eCommerce, Magento

Design Tips for a B2B Site

Posted by Michelle Kowalski

August 14, 2017 | 10:30 AM

Creating a well-designed eCommerce site can be a challenge, especially when it comes to B2B eCommerce sites. Combining both form and function into a usable and aesthetically pleasing site can be a tough balancing act. 

To ease the pain designing an eCommerce site can cause, we have put together a list of tips to use on your next B2B site redesign. 

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Topics: eCommerce, Design, B2B

Five Simple Tips for Converting B2B online leads into Sales

Posted by Colleen Kowalski

August 9, 2017 | 10:30 AM

In order for your B2B eCommerce site to be successful, and convert those online leads into sales you have to provide the customers with an online site experience that gives them what they want. Most customers are forthcoming with their eCommerce needs, but some can make for a more challenging site design process. Based on experience and research, we have shared some of the most important factors for creating a successful B2B eCommerce site that meets your customers' needs. 

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Topics: eCommerce, B2B

10 Reasons to Choose Magento for your eCommerce Site

Posted by Colleen Kowalski

July 28, 2017 | 10:15 AM

Keys to a Successful Long Term eCommerce Strategy

According to eMarketer, global online retail sales will account for more than 12% of total retail spending by 2019.  Consumers today have come to expect instant, personalized and relevant information regardless of where they are, what time it is or what device they happen to be using. Today more than ever, companies are under pressure to keep up with the changing demands and expectations of online consumers.  eCommerce (B2B and B2C) merchants need to be certain their eCommerce platform can keep up by choosing a technology solution which is flexible and able to quickly adapt to changing consumer demands. The keys to success: defining clear goals, selecting the right eCommerce solution and choosing the best technology partner.  

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Topics: eCommerce, Magento, Magento 2

Confirmation Pages Hold Endless Opportunities

Posted by Lindsey Mink

July 24, 2017 | 10:39 AM

Every company’s goal is to gain leads, nurture them, and then turn those leads into sales. More leads equals more sales and more sales equals more revenue. It’s a crazy, continuous cycle that drives a company’s success. Confirmation pages are breeding grounds for leads as your customer has committed to you once and are now more open to what you have to offer.

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Topics: eCommerce

It's Not Me, it's YOU: How to Spot a Bad Client

Posted by Colleen Kowalski

July 17, 2017 | 10:30 AM

Professional relationships, like romantic relationships, are not always meant to be. 

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Topics: eCommerce

2017 eCommerce Ranking Factors

Posted by Lindsey Mink

July 12, 2017 | 10:30 AM

eCommerce continues to take over the world as in-store shopping becomes less popular and online shopping becomes the preferred method. While growth of the eCommerce industry is exciting, it also comes with a lot of change. Whether creating an eCommerce website for the first time or simply updating your current website, it is important to be conscious of new ranking benchmarks.   

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Topics: eCommerce

B2B eCommerce Trends 2017

Posted by Hannah Gierosky

July 5, 2017 | 10:30 AM

As we hit the half-way point of 2017, we thought it would be interesting to take a look at what some organizations predicted would be the big B2B eCommerce trends of 2017 and whether or not those predictions held true. While most of the predictions we saw rang true in some sense, there were a few we came across from nearly every source we searched. Those predictions had to do with mobile, customer experience, and sales staff.

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Topics: eCommerce, B2B

4 B2B eCommerce Challenges

Posted by Bill Onion

May 15, 2017 | 10:30 AM

Nearly three years ago, we published a series of articles about the four major challenges facing B2B eCommerce. Many aspects of B2B eCommerce and technology have changed since those articles were originally published, but the challenges they address have not.

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Topics: eCommerce, B2B

Using eCommerce as a Market Expansion Tool for your Retail Business

Posted by Tom Kramer

April 12, 2017 | 10:30 AM

We had a recent client who was interested in implementing an eCommerce site but was concerned about the impact it would have on their retail brand in stores. We’ve seen this before with clients, but if you’re implementing eCommerce correctly, it should help your business rather than hurt it.

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Topics: eCommerce, Marketing Challenges

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