Julia's Marketing Internship Experience

We recently said farewell to our Fall marketing intern, Julia. Here's what she had to say about her experience with the Briteskies team.

I first heard about Briteskies through a friend who had previously interned here. She informed me of an internship opening available. I contacted Briteskies shortly after and was offered an internship for the Fall of 2016. I would be completing this internship while also being a full time student at Case Western Reserve University.

Going into Briteskies, I really was unsure of what to expect. This was my first internship experience and I had very minimal knowledge of Briteskies and how their company operated. From the first day, I was pleasantly surprised by the team and the atmosphere they set.

Since it was my first day, everyone in the office was treated to lunch from Panera. I was given my own desk, set up with a laptop, and given a Briteskies fleece.

I started off by researching more about the company. Once I was more acquainted with the company and understood more about Briteskies and the eCommerce industry, I was able to do more. I was given different topics to research, learned more about B2B marketing, inbound marketing, and social media marketing. I shared what I learned through the official Briteskies Twitter and LinkedIn pages through Hubspot.

What I enjoyed and appreciated the most about this internship was that I received tasks and projects that in the end, would make a difference. Along with posting on social media and writing blogs, I was given a project to take look at the Briteskies LinkedIn page, analyze it, and come up with ideas and solutions to better promote that page. This was a great experience because I took what I learned in my classes, including marketing techniques and data analytics, and applied it to a project that was real and could affect the company in a positive way. It felt good to be working on something that mattered.

My time at Briteskies went by very quickly, but I truly enjoyed the opportunity to intern here. Going into an internship while also being a full-time student seemed like a very daunting task. Along with classes I was either in charge of or a member of multiple clubs on campus. This made balancing everything difficult at some points, but those I worked with were very flexible about the schedule and trusted that I could make this work and accomplish my assigned tasks.

I’m thankful for my team and everyone who made me feel welcome with my time here. I learned so much useful information that I will take with me into whatever my next marketing endeavor may be.